Bath & Body Works Expands Portfolio with 15 New Luxury Fragrances

Bath & Body Works, America's largest bath shop chain, has unveiled an ambitious expansion of its Everyday Luxuries collection with 15 new fragrances, marking a significant addition to its premium personal care lineup. The launch features a diverse range of scents tailored for both men and women, with five masculine and ten feminine fragrances.

The men's collection introduces sophisticated combinations including Eau So Navy, which blends ginger, cedarwood, and vetiver notes, and Hues of Blue, featuring clean musk, ocean air, and mandarin. The lineup also includes Glory, combining blonde cedar with lemon and patchouli; My Signature, incorporating orange flower, golden pineapple, and tonka bean; and Rouge Rebel, which merges amber woods with sparkling apple and sugared musk.

For women, the collection presents an extensive array of sophisticated fragrances. Standout additions include Loyal To You, which combines orange flowers with vanilla marshmallow and sweet lemon blossom, and Guilty as Fig, featuring an elegant blend of creamy musk, lush jasmine, and fig nectar. The collection also introduces Aqua Hour, a fresh composition of peony, watery bergamot, and salty cedarwood.

The women's line further expands with distinctive fragrances such as Madam Mystique, featuring rose petals and red berries, and Midnight Addiction, which combines ripe plum with coffee bean and rich almond flower. The collection is rounded out with unique offerings like Oh, Cherry, Covered in Roses, and Viva Vanilla, each presenting its own distinctive blend of premium ingredients.

Each fragrance is available in multiple formats, with men's options including cologne ($59.95), cologne mist ($18.95), and body wash ($16.95). The women's variants are offered as Eau de Parfum ($59.95), fine fragrance mist ($18.95), ultimate hydration body cream ($18.95), and body wash ($16.95).