ATEEZ's Yunho Highlights 2025's Most Popular Fragrance Trend
Mar. 27, 2025 | Linda M. Sanabria

ATEEZ member Yunho has spotlighted Diptyque's Orphéon in a recent get-ready-with-me video, coinciding with the growing popularity of woodsy floral fragrances in 2025.
The French luxury perfume, featuring cedar, juniper berries, tonka bean, and jasmine notes, represents a unique take on this year's dominant fragrance trend. While most woodsy florals combine rose with sandalwood, Orphéon's jasmine-cedar blend offers a distinctive interpretation.
Major fragrance houses are heavily investing in this trend. Lancôme recently launched Idôle Power with Olivia Rodrigo, featuring a sandalwood-rose combination. Noyz's Love Club similarly pairs rose with ebony, while alternatives like Dolce Blue Jasmine and Le Labo's Jasmin 17 explore different wood-jasmine combinations.
Yunho's endorsement during ATEEZ's European tour could further accelerate the trend's momentum in both Asian and Western markets.