Jil Sander’s First Fragrance Line is as Sleek as Its Fashion

Over the years, Jil Sander has built a reputation for luxury fashion defined by understated, razor-sharp confidence. Now, the brand brings that same meticulous approach to fragrance with Olfactory Series 1, its first venture into high-end perfumery. This collection embodies Jil Sander’s signature style with six unisex scents, each distilled to its purest form.

The Jil Sander Philosophy

In partnership with beauty giant Coty, Olfactory Series 1 embraces a radical kind of minimalism. Each fragrance is crafted with three key natural ingredients, enhanced by aldehydes and eco-friendly alcohol from upcycled carbon emissions. The collection is both simple and unexpectedly complex, refined yet full of character.

Creative directors Lucie and Luke Meier spearheaded the collection, ensuring each scent aligns with the label’s ethos of quiet luxury. “The idea was to rethink traditional proportions,” the brand explains, “and create radical compositions that use only the essentials.”

The Six Scents: A Study in Contrast

Jil Sander tapped some of the industry’s most respected perfumers to bring its vision to life. Julie Massé crafted Leaf, a fresh and vibrant blend of key lime, cardamom, and Black Krim tomato. Mathilde Bijaoui created Miel, a warm honeyed scent laced with jasmine and vetiver. Other highlights include Smoke, a smoky yet refined composition featuring upcycled cedarwood and Spanish cade, and Black Tea, which employs carbon dioxide extraction to capture the truest essence of tea leaves and patchouli.

Subtle Yet Striking

Jil Sander is known for precision in every detail, and that extends to the packaging. Created in collaboration with Milan and Rotterdam-based studio Formafantasma, the refillable glass bottles embrace imperfection with organic shapes and subtle textures. Topped with bell-shaped aluminum caps, their asymmetry adds a distinctive, functional design element.

Where to Find It

The Olfactory Series 1 collection is available now on Jil Sander’s website and in select boutiques, with prices starting at $70 and reaching $360. True to form, Jil Sander has created a world of scent that feels as refined, essential, and enduring as its clothing.