Jimmy Choo’s “I Want Choo Le Parfum” Redefines Confidence

Jimmy Choo continues to improve its fragrance collection with the launch of I Want Choo Le Parfum, a bold and festive scent crafted to embody modern confidence, elegance, and individuality. Joining a prestigious lineup that includes I Want Oud, Iris Crush, and Rose Passion, this new fragrance offers an exciting blend of floral, amber, and woody notes that make a lasting impression.

A Fragrance That Tells a Story

At the heart of I Want Choo Le Parfum is a carefully curated combination of notes that create an olfactory journey. The scent opens with an invigorating burst of juicy pear, blackberry, and golden gardenia, setting a bright tone since the very beginning. As the fragrance unfolds, jasmine absolute and patchouli introduce a rich and sophisticated warmth. Finally, sandalwood, moss amber, and praline form a deep and sensual base, leaving a memorable, lingering trail.

Philippe Benacin, co-founder of Interparfums and visionary behind this creation, shared the inspiration behind the scent: “This fragrance captures the essence of the Jimmy Choo woman—bold, confident, and unapologetically herself. It’s designed to amplify her personality and leave an unforgettable impression.”

A standout feature of I Want Choo Le Parfum is what Benacin calls the “halo effect”—an invisible aura created by a fragrance that lingers long after you’ve left the room.

A Striking Design for a Bold Fragrance

The bottle design for I Want Choo Le Parfum is as luxurious as the scent. Semi-clear glass reflects light beautifully, while decadent gold accents bring to mind a sense of opulence. This jewel-like design ensures the fragrance feels as iconic on a vanity as it does on the wearer. “The bottle embodies the glamor and sophistication of the Jimmy Choo brand,” Benacin noted.

Whether you’re heading to a daytime meeting or a glamorous evening event, I Want Choo Le Parfum is designed to seamlessly transition between occasions. The lively opening notes bring smiles and energy, while the warm, rich base ensures an alluring presence that carries into the night.

Benacin describes I Want Choo Le Parfum as honoring confidence and individuality. “I hope every woman who wears this fragrance feels completely herself, only amplified,” he said. The fragrance is a celebration of modern femininity and the unapologetic embrace of one’s identity.

Where to Find Your Perfect Scent

Launched just in time for the festive season, I Want Choo Le Parfum is now available for $136 USD at Jimmy Choo’s website, Sephora, and Ulta. Whether you’re treating yourself or shopping for a thoughtful gift, this fragrance promises to captivate anyone who is lucky enough to smell it!